Stude > wrote in article
>...
> ja'ou'are
>
> That's how the natives pronounced the name of a sleek spotted cat
> native to their Amazon region.
> William Lyons, of Coventry, named a car after that cat.
> Judging by the phonetic spelling, above, that the explorers brought
> back (along with some cats), the Brits have it right as far as the
> pronunciation goes.
>

Most of the Brits I know (and, I used to work in a Jag parts department)
pronounce it....jag 'YOU' er (rhymes with "sewer").